Local SEO Services

Top Local SEO Services in 2024

Local SEO services can significantly increase the chances of your customers finding you quickly within your locality. It will help you always stay at the top of your customer’s minds when they are in your area. Without these services, your business might miss out on some of the most qualified traffic and, as a result, lose out on potential sales.

Nexvire Local SEO Services Pricing

CUSTOM LOCAL SEO PLANS

Starting at
$ 220 /month
  • Automatic citation management
  • Data-backed optimization ideas
  • Engaging copy written by industry experts
  • Expertise of a digital strategy team
  • Full-funnel ROI tracking
  • Phone, lead, and revenue tracking

Local SEO Services: What Is Local SEO?

Local search engine optimization (SEO) is a targeted strategy for local businesses to increase their visibility in search engines, reach more customers, and boost revenue.

Local SEO services aim to improve business rankings in online search results, similar to traditional SEO.

When people search for businesses like yours in their area, you must appear at the top of the search results.

Local SEO helps businesses rank higher in search engines, enhancing visibility and encouraging customer interaction at the local level.

Are you looking to rank higher in local search results? Check out our expert local SEO services designed to boost your online visibility.

Do you want to talk with a Nexvire strategist before continuing to read? If yes, please get in touch with us at your earliest convenience:

What is included in the package?

The following deliverables are included in all fully managed local SEO services

FEATURES INCLUDED FOR EVERY LOCATION
AGENCY EXPERTISE+
Dedicated local SEO expert+
ON-PAGE LOCAL SEO+
Local keyword research for 5 products or services+
Titles and meta descriptions (for 5 keywords per location)+
Address added to current website page(s) (if applicable)+
Quarterly SEO copy or GMB posts with locally-optimized terms+
hCard microformat/schema HTML tags addition to address on website+
CITATION MANAGEMENT+
Automatic citation claiming and management across our in-network citations, including:+
- Google My Business+
- Bing+
- Apple Maps+
- Facebook+
Google My Business setup/optimization+
Google My Business address matching+
Facebook business page review+
Facebook check-ins/verification of location+
Glassdoor verification/setup of location+
CitySearch local optimization+
Setup of citation software and import of citation information for every location, including:+
- Business details and description (SEO Optimized)+
- Business name, logo, and cover image+
- Hours of operation, phone number, website, address+
- Payment methods+
- Social media links+
- 4 supporting business images uploaded (images provided by client)+
Active citation data management on 40+ local business websites+
Updates by Nexvire team to location citation information as needed+
Reporting on citations built per location+
REVIEW MANAGEMENT+
Notifications for reviews/social interactions across all tracked profiles+
Positive reviews can be automatically added to your website+
CUSTOM REPORTING+
Monthly reporting calls+
Monthly local SEO reports, including:+
- Profile views+
- Website visits from local profiles+
- Phone calls+
- Direction requests+
- Monthly reporting of local rankings+
- Rising and declining keywords+
- Google local rankings+
- Google organic rankings+
- Bing/Yahoo search rankings+
Wrap-up report with data for all locations+
Need more information? Contact UsGET A CUSTOM QUOTE

How many locations would you like to optimize?

Number of LocationsPrice Per LocationGet a Custom Quote
1-4 Locations:$220 per locationGET A QUOTE
5-25 Locations:$125 per locationGET A QUOTE
26-100 Locations:$94 per locationGET A QUOTE
100+ Locations:CustomGET A QUOTE
If you have over 100 locations, you can contact us to get a personalized quote.

Here are seven local SEO services that can help you achieve top search rankings

If you want your business to appear at the top of search results on Google and other search engines, it’s crucial to focus on local SEO services.


1. GOOGLE MY BUSINESS OPTIMIZATION

The hallmarks of Google My Business listings include essential business information that appears when people search for companies near them. For instance, a quick search for “best pizza shop near me” yields the following results.

 

Search For The Best Pizza Shop Near My Location

 

The top listings in Google’s local SEO 3-pack display pizza shops’ locations on a map and clicking results shows their Google My Business listings.

These listings include essential details such as a company’s address, hours, website, phone number, and images.

 

Brother's Pizza Google My Business

If you want your business to rank higher on Google’s search results, claiming and optimizing your Google My Business listing is essential. Additionally, it is crucial to ensure that your business name, address, and phone number (NAP) information is the same across all your online listings. This consistency can improve your chances of appearing at the top of the search results.


2. LOCAL CITATION BUILDING

In addition to claiming your Google My Business listing, building local citations is crucial.

Citations are a compilation of crucial information about your company, such as its name, address, phone number, and website.

Citation-building campaigns can help you earn local listings on websites such as Bing, Yelp, Foursquare, Facebook, Apple Maps, TripAdvisor, and more.

Sites like BrightLocal can assist with building citations, while local SEO services from companies like Nexvire can ensure citations are updated to drive relevant traffic to a website.


3. KEYWORD TARGETING

Optimizing your website and content with location-specific keywords is essential to ranking higher in local search rankings.

Let’s look at an example.

Suppose a dental practice in Harrisburg wants to rank higher in local search results. In that case, they should optimize their page titles, meta descriptions, and website copy with relevant keywords such as “Top Harrisburg Dentist” or “Award-Winning Harrisburg Dentistry.”

In addition, the practice may consider creating location-specific pages on their website. For example, they could have a page dedicated to “Harrisburg Dental Services” to highlight the various dental services offered to residents in Harrisburg.

Targeting location-based keywords can help your business appear in local searches so people nearby can find and contact you.


4. RATING AND REVIEW MANAGEMENT

Local businesses must keep track of and react to online reviews.

Ratings and reviews can appear on your website and third-party platforms like Google My Business, Yelp, and Facebook. Regardless of whether the feedback is favorable or unfavorable, you must respond to all reviews to show your customers that you value their needs and concerns.

Updating reviews and responding to comments attracts customers to local businesses.

Are you concerned about managing your business reviews? Nexvire offers online review management services to maintain your digital presence.


5. LINK BUILDING

Earning backlinks from other reputable local businesses can boost your local search rankings.

How do you acquire links that point to your website?

You can start by creating valuable content that targets local keywords relating to your business. If other sites like what they see, they can link to your site in their content.

A strong backlink profile, complete with links from authority businesses in the local area, is essential for ranking sites in search engines like Google.


6. USER EXPERIENCE ANALYSIS

Providing a great user experience (UX) is crucial for attracting more local traffic.

A positive user experience (UX) is crucial for your website’s success. If your website fails to provide that, visitors will quickly leave by hitting the back button, causing your bounce rate to increase. A high bounce rate signals a poor user experience, and search engines will not rank your site highly if users don’t find it desirable.

These are a few simple tips to enhance the user experience of your website:

  • Make it easy for visitors to find information by streamlining navigation and internal linking.
  • Improve the performance of your website with professional page speed optimization services.
  • Incorporate visual and interactive components to captivate users.

7. MOBILE RESPONSIVE DESIGN

The final step to improve your local SEO is to ensure your website is mobile-responsive.

Almost 60% of online searches are done on mobile devices, particularly for local businesses.

Local businesses must adopt mobile-responsive site designs. A responsive site will look great and perform well on any device, whether a desktop computer, mobile device, or tablet. Therefore, a mobile-responsive site is essential to ensure your website looks and functions seamlessly across all devices.

Get clarity on whether your website is mobile-friendly with Google’s Mobile-Friendly test tool.

You don’t have to worry if you’re unsatisfied with your results. Nexvire provides mobile-responsive design services to enhance user experience and improve local search rankings.


Benefits of local SEO services

Understanding how Nexvire’s long list of services work together to impact your business can be challenging. Still, the short answer is that a successful local SEO campaign will significantly benefit your business.

Searches, including the words “near me,” have doubled in the past year, indicating an increasing demand for convenient local business searches.

It’s worth noting that 72% of consumers who searched for a local business on a search engine visited a store within 5 miles. This emphasizes the importance of optimizing your website with local SEO, highlighting that customers consider location when choosing a business to patronize, preferring closer ones that offer what they need.

Local SEO is essential if you want your business to appear in your target audience’s search results.

Adopting local SEO services can bring you a multitude of benefits. Here are some of them:


IT CAN BE TRACKED

As previously mentioned, local SEO is a measurable strategy. This ensures that you have clear visibility into the performance of your campaign at all times.

With tools like Google Analytics, you can monitor the performance of your local SEO campaign in real time and make necessary adjustments.

The ability to track progress and adjust accordingly makes local SEO campaigns highly effective.


THE RESULTS OF GMB LOOK FANTASTIC

Optimizing your website with local SEO and utilizing your GMB profile will make search results more engaging by displaying a map of your location, recent reviews, and other enticing information to help attract users to your business.

Google My Business listings occupy a significant portion of the search results page, giving businesses more prominent visibility to potential customers.


INCREASED WEBSITE TRAFFIC

Local SEO can increase website traffic by improving visibility on search engines.

With a Google My Business profile, potential customers can easily access your website and view positive past reviews.

You can expect increased website traffic by making it easy for users to find you online.


MORE FOOT TRAFFIC TO YOUR PHYSICAL LOCATION

Implementing local SEO strategies can help attract more customers to your physical location, resulting in increased foot traffic.

When people search for “restaurant near me,” they want to find a nearby restaurant. This allows you to appear in search results and attract them to your location.


Nexvire offers personalized local SEO services

At Nexvire, we understand that each business has unique goals, audiences, and budgets.

We have no issues with that. We are eager to create an easier way for all businesses to achieve their goals with a local SEO campaign. That’s why we offer you the opportunity to tailor your local SEO plan based on your desired outcomes and the number of business locations you have.

The cost of our services depends on the number of locations you want to optimize.

Besides a few exceptions, all local SEO packages include the same services. I’d like you to please click here for a complete list of our plan deliverables and pricing.

Our local SEO services are explained in detail for you to look at.


LOCAL KEYWORD RESEARCH

Effective SEO campaigns rely heavily on conducting thorough keyword research. With it, you can identify the critical keywords in your industry, the terms your target audience is searching for, and the keywords your competitors are already targeting. Therefore, conducting comprehensive keyword research is indispensable in any SEO campaign.

To effectively implement a local SEO campaign, it is crucial to focus on targeting local keywords. This entails incorporating the name of your town, city, or state at the beginning of one of your services so that you can rank for location-based keywords within your geographic vicinity.

An example would be “Las Vegas sporting goods company,” “Tampa craft store,” or “Cape May tackle shop.”

All these examples contain a location-specific keyword to improve your ranking.

Every package at Nexvire includes local keyword research.


SETTING UP AND OPTIMIZING YOUR GOOGLE MY BUSINESS ACCOUNT

A Google My Business (GMB) profile is crucial for local SEO and appearing in local search results.

Having a Google My Business profile provides users searching for keywords associated with your business with helpful information.

Having a GMB listing increases the likelihood of customers visiting your store.

In the search engine results pages, a Google My Business (GMB) listing can provide various information about a business:

  • Average Google rating based on reviews
  • Button to website
  • Button for directions
  • Photos of the inside and outside of the location
  • Physical address
  • Operating Hours
  • Website
  • Phone number
  • Frequently Asked Questions (FAQs) about the business
  • Reviews from other review sites like Facebook, Yellow Pages, and Yelp
  • Popular times of operation
  • “People also search for”
  • Reviews

google my business screenshot

Your business information will be displayed in a user-friendly information card if you have a Google My Business profile.

When creating your GMB profile, we don’t just fill out the essential information; we also ensure to include multimedia elements and photos you provide.

We help with setting up your categories and addresses for an easy setup.


LOCAL OPTIMIZATION ON OTHER LOCAL BUSINESS WEBSITES

Our firm belief at Nexvire is that you need to have a solid online presence to achieve success. This involves appearing in search engine results when potential customers search for your services and being visible on social media platforms.

  • Our packages come with local optimization for the following:
  • Bing local
  • Apple Maps
  • Yelp
  • CitySearch
  • Facebook (business page review, Facebook check-ins with verification and setup of location)

Local optimization on all these platforms increases online visibility, attracting more customers.

A solid online presence is crucial for success; local SEO can significantly contribute to that.


ON-PAGE SEO WORK FOR YOUR CURRENT WEBSITE

You already know about local SEO, but what is on-page SEO?

SEO encompasses on-page, off-page, and local optimization for search engines.

On-page and off-page SEO are tactics to optimize a website and improve its ranking.

On-page SEO has unique techniques, just like local SEO. Here are some tactics that can help your local business rank higher in search results:

  • Keyword optimization: As previously mentioned, keyword research is crucial for any business. It enables you to rank for the most significant terms for your company, attracting more customers to your store. On-page SEO is the process that ensures that you have included a plethora of substantial and pertinent keywords on your website pages.
  • Valuable and enlightening information: Creating beneficial and informative content is crucial for your website’s success. As you may have heard, content is king, and this statement is true. Without quality content, your website pages won’t rank on search engines. Implementing SEO best practices and writing informative content will give Google something to serve on results pages. This will result in higher rankings for your website and overall success.
  • Targeted page titles: One of the most crucial aspects of ranking in the search engine results pages is to create exciting page titles that include your target keyword. The title tag you create for your page is the first thing users will notice, so making it eye-catching and attractive is essential. If your title tag is bland and doesn’t include your keyword, it’s unlikely to grab users’ attention, and you won’t get many clicks on your website.
  • Including alternative text tags (alt tags) to all the images on your website: Alt tags are short descriptions of images on your website that Google reads. They are essential for helping Google understand the image and whether it is relevant to the page. Without alt tags, your photos are essentially blank to Google, which means it won’t be able to determine whether they are relevant. Therefore, make sure to include alt tags for all of your photos to help Google understand the content of your website.
  • Regular content updates: Consistently updating your website’s content is a great way to ensure that Google always has new pages to rank, keeping you at the top of search results. Google values highly fresh content, so having a content strategy, like including a blog on your website, can be highly beneficial.

ADDRESS ADDED TO CURRENT WEBSITE PAGES

If you want visitors to easily find your address, including it on your website is essential.

Don’t know HTML? No problem! Including your address on your website is a standard feature of Nexvire’s local SEO package.


WEBSITE COPYWRITING WITH LOCALLY OPTIMIZED ITEMS

Our packages include one to three locally-optimized content pages per quarter with multimedia.


TITLES AND META DESCRIPTIONS (FOR 5 KEYWORDS)

Rest assured, if you’re worried about creating an attention-grabbing title tag and meta description! Our packages include title and meta creation, which can help boost clicks to your website.


DEDICATED ACCOUNT REPRESENTATIVE

When you work with Nexvire, you will be assigned a dedicated account representative.

We offer dedicated account representatives to all clients for better care.

Your account representative will begin by learning about your business, including the number of locations you have and any future expansion plans.

We will ask you questions about your business to better understand what we need to market. We’d like to know your target audience, the locations you serve (including whether you ship worldwide), and how long you’ve been in business. This will help us tailor our marketing strategy to your specific business needs.

We will research your competition to identify effective marketing strategies, ensuring you stand out.

We will ask about other marketing tactics you use, such as traditional techniques, social media, or email. If you aren’t currently doing any marketing, that’s okay too!

Nexvire is a full-service digital marketing agency. We’re here to help with all aspects of digital marketing, not just local SEO.


ONLINE PROJECT MANAGEMENT SCHEDULE

We include an online project management schedule with every local SEO package, providing a clear timeline of what to expect and when.


ONGOING MONTHLY TRAFFIC REPORTING

Our goal with local SEO is to boost website traffic. Monthly traffic reports will track progress.


GOOGLE MY BUSINESS MONTHLY PERFORMANCE REPORTING

It’s essential to monitor the performance of your Google My Business (GMB) profile just like you monitor your website traffic. Our service can help you keep track of both.


ONGOING MONTHLY CUSTOMER REVIEW REPORTING

At Nexvire, we believe in keeping our customers informed every step of the way. That’s why we provide comprehensive reporting for every campaign, ensuring you’re always aware of your progress.

We’ll send you updates on how your customers review your business monthly.


Increase foot traffic with the help of local SEO services!

Are you convinced of the advantages of local SEO services? If so, you don’t need to search any further.

Nexvire is a full-service digital marketing agency offering more than just local SEO. View a list of other our services:

Nexvire will work with you to achieve your marketing objectives. We will familiarize ourselves with your unique business, industry, competition, and most important business goals.

We will be your digital marketer and personal representative for your digital marketing campaign.
If you want to adopt a local SEO campaign for your business, we’d love to hear from you!

Don’t hesitate to reach out for a free quote or additional information!

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